Program Overview
Do you have a talent for crafting a message, selling an idea, or telling an interesting story? UNE’s Bachelor of Arts in Communications and Media Arts cultivates professional and personal communications skills in a supportive, student-focused environment. In addition to studying the traditional communications disciplines, such as marketing, public relations, global communications, journalism, and business communications, you will develop highly marketable skills in digital media production — so you’ll be prepared to engage 21st-century audiences through multiple media platforms.
Why UNE for Communications and Media Arts
Located on our oceanfront Biddeford Campus, an idyllic setting for undergraduate study, the Communications and Media Arts major offers small class sizes and close working relationships with peers and faculty. We emphasize the practical application of skills, acquired through doing and creating, that will put you a cut above others in the industry.
- Focus on digital media production/media writing and marketing/advertising
- Hands-on training with the latest tools and technologies of the field
- Broad coverage of the classic communications disciplines
- Introduction to the history and ethics of the communications industry
- Intriguing internships to polish your skills – and your resume
Find Your Career
In addition to the oral and written communication skills that are the cornerstone of this major, you will acquire technical mastery of the tools of the trade and an ability to think critically as you explore the different perspectives of your audiences. Combined with your internship experiences, these skill sets will help you become an expert storyteller and will fully prepare you for a highly successful career in the communications field.
Our graduates have pursued many fulfilling professions, including:
- Filmmaker
- Public Relations Professional
- Blogger
- Journalist
- Videographer
- Marketing Professional
- Video Editor
- TV Studio Manager
- Screenwriter
Career Advising
Whether you have a specific career goal in mind or a vague idea of the field that interests you, Career Advising is here to help you plan your next step.
Student Success by the Numbers
of graduates employed or enrolled in grad school within one year of graduation
in Maine for getting a job
Student Financial Services
One of the most important considerations when committing to a college or university is cost. We work with you and your family to help make your education affordable by pricing our tuition competitively and offering financial assistance.
Academics
Examples of Available Courses
The following are some examples of the exciting courses that you can take in the Communications and Media Arts major:
- Understanding Mass Media
- Digital Video Production
- Communication Law and Regulation
- Marketing
- Writing for the Screen
- Global Communications
- Topics in Digital Storytelling
Curriculum
| CAS Core Requirements | Credits |
|---|---|
| Total | 42–46 |
| Foundational Required Courses | Credits |
| LIL 120 – Introductory Arts and Humanities Seminar* or open elective | 3 |
| CMM 110 – Intro to Communications | 3 |
| CMM 122 – Oral Communication or SPC 100 – Effective Public Speaking | 3 |
| CMM 210 – Understanding Media | 3 |
| ART 230 – Graphic Design | 3 |
| Total | 15 |
| Advanced Required Courses | Credits |
| CMM 320 – Intercultural Communication or CMM 416 – Global Communication | 3 |
| CMM 430 – Internship in Communication | 3 |
| LIL 420 – Arts & Humanities Capstone | 3 |
| Total | 9 |
| Required Track | Credits |
| Choose one (1) Communications and Media Arts track | 12 |
| Required Elective Courses | Credits |
| Three (3) credits of electives from List A | 3 |
| Six (6) credits of electives from List A or List B | 6 |
| Total | 9 |
| Open elective courses (needed to reach 120 credits) | Variable |
| Minimum Required Total Credits | 120 |
* LIL 120 - Introductory Arts and Humanities Seminar is a required course for new, first-year students in the School of Arts and Humanities
Communications and Media Arts Track options
Sports Media Track
| Choose three (3) of the following | Credits |
|---|---|
| CMM 215 – Video Field Production orCMM 216 – Sports Field Production | 3 |
| CMM 310 – DV Studio I | 3 |
| CMM 311 – Digital Video Production | 3 |
| CMM 410 – Writing for the Screen | 3 |
| Total | 9 |
| Choose one (1) of the following | Credits |
| CMM 216 – Sports Field Production | 3 |
| CMM 290 – Intro to Broadcast Media Writ | 3 |
| CMM 310 – DV Studio I | 3 |
| CMM 405 – DV Studio II | 3 |
| Total | 3 |
Digital Video Production Track
| Choose three (3) of the following | Credits |
|---|---|
| CMM 300 – Documentary Video | 3 |
| CMM 310 – DV Studio I | 3 |
| CMM 311 – Digital Video Production | 3 |
| CMM 410 – Writing for the Screen | 3 |
| Total | 9 |
| Choose one (1) of the following | Credits |
| CMM 216 – Sports Field Production | 3 |
| CMM 290 – Intro to Broadcast Media Writ | 3 |
| CMM 310 – DV Studio I | 3 |
| CMM 405 – DV Studio II | 3 |
| Total | 3 |
Reporting and Public Relations Track
| Choose three (3) of the following | Credits |
|---|---|
| WRT 233 – Professional and Technical Communication or CMM 220 – Organizational Communication | 3 |
| CMM 211 – Introduction to Journalism | 3 |
| CMM 290 – Intro to Broadcast Media Writ | 3 |
| CMM 305 – Public Relations in the Digital Age | 3 |
| Total | 9 |
| Choose one (1) of the following | Credits |
| BUMK 200 – Marketing | 3 |
| SRM 325 – Sport and Recreation Marketing | 3 |
| CMM 410 – Writing for the Screen | 3 |
| CMM 415 – Sports Reporting and Writing | 3 |
| Total | 3 |
Required Elective Course Options
| List A – Elective Courses | Credits |
|---|---|
| CMM 130 – Media Literacy | 3 |
| CMM 135 – Evolution of Television | 3 |
| CMM 170 – Evolution of Documentary Film | 3 |
| CMM 201 – Digital Media & Software Tools | 3 |
| CMM 211 – Introduction to Journalism | 3 |
| CMM 220 – Organizational Communication | 3 |
| CMM 240 – Social Media: Theory & Practice | 3 |
| CMM 290 – Intro to Broadcast Media Writ | 3 |
| CMM 300 – Documentary Video | 3 |
| CMM 305 – Public Relations in the Digital Age | 3 |
| CMM 311 – Digital Video Production | 3 |
| CMM 340 – Women and Film | 3 |
| CMM 350 – Video Game Studies | 3 |
| CMM 410 – Writing for the Screen | 3 |
| CMM 411 – Communication Law & Regulation | 3 |
| CMM 415 – Sports Reporting and Writing | 3 |
| CMM 420 – Senior Project | 3 |
| WRT 233 – Professional and Technical Communication | 3 |
| WRT 304 – Read & Write in Digital Env. | 3 |
| WRT 317 – Proposal and Grant Writing | 3 |
| List B – Elective Courses | Credits |
| ART 105 – Elements of Acting | 3 |
| ART 106 – Two-Dimensional Design | 3 |
| ART 111 – Scientific Illustration | 3 |
| ART 214 – Color Digital Photography | 3 |
| ART 234 – Digital Animation | 3 |
| BUMK 200 – Marketing | 3 |
| BUMK 310 – Advertising | 3 |
| ENG 140 – Indigenous Film and Literature | 3 |
| ENV 321 – Env Comm: Expert Prac Eco | 3 |
| HIS 150 – Telling Tales of the Past | 3 |
| HIS 295 – Medicine and the Media | 3 |
| SRM 160 – Intro to Sport and Rec Mgmt | 3 |
Honors Program
We offer qualified students the option of graduating with Honors. This includes significant research, scholarship or creative activity under the direction of a faculty member. Interested students should consult with their advisor.
Learn about UNE’s Digital Storytelling Podcast Class
Experiential Learning
The Communications and Media Arts major emphasizes hands-on, real-world learning, providing you with experiences that will set you apart from others. At UNE, communications isn’t just about what you say or write; it’s about what you do.
Opportunities
- Create videos using HD cameras, lighting, sound recording equipment, and editing tools
- Develop your own screenplay
- Learn to use photo editing software
- Design video games using 3D design software in UNE’s innovative Makerspace
Internships
Internships allow you to explore career options, gain valuable work experience in your field, and network with professionals. Intern near campus during the academic year or elsewhere over the summer. Sites include:
- Television Stations
- Radio Stations
- Newspapers/Magazines
- Non-Profit Organizations
- Minor League Sports Teams
- School/University Communications Offices
For more information, contact the CAS Internship Office Communications and Media Arts contact, Cynthia Simon at (207) 602-2540 or csimon@youlyuoq.com.